Brian Billow is one of today’s go-to directors for the comedy genre. He spent the first part of his career as an award-winning Creative Director at DDB Chicago and McCann Erickson NY, working with brand clients such as MasterCard, Budweiser and Wrigley’s, to note a few. He parlayed his experience as a creative into an award-winning directing style characterized by both strong comedic performance and a cinematic visual aesthetic. An admitted improv junkie—he studied the acting craft at Second City Chicago and New York’s Peoples Improv Theater—Billow’s work also reflects a sixth sense about timing.
He directed Netflix’s acclaimed “You Gotta Get It To Get It” campaign via DDB Vancouver, in which popular movie-styled tropes from your favorite films communicate how important movies are in our everyday lives. He also helmed the popular comedic campaign via Saatchi & Saatchi NY for Luvs—“Live, Learn & Get Luvs,” which won a CLIO. His viral video sensation BETH—a short film parody inspired by the classic KISS rock ballad, earned rave reviews in media tastemakers ranging from Creativity and Adweek to Vice and Huffington Post. And he directed “Keep an Open Mouth” for Miracle Whip, which premiered during the GRAMMYs in 2013 and was called out as a funny and memorable anthem by the Los Angeles Times, Yahoo! News, Creativity and Adweek.
Billow’s efforts have been acknowledged with a number of other industry awards as well. He won a One Show Pencil for Walmart “Baby Comedian” (The Martin Agency), and a Cannes Lion for GameStop “Yay” (The Richards Group). His Sprint “Pajamas” (Leo Burnett) was a One Show Finalist, as well. Billow’s short film Worst Paparazzi, featuring a paparazzi with extremely poor facial recognition skills, debuted to an enthusiastic crowd at FLUX Film Series at the Hammer Museum.
Billow has most recently directed Blue Point beer’s subtly comedic “The Pride of Patchoque” commercial (VSA Partners), putting Long Island’s oldest and largest craft brewery back in the conversation … sort of. His campaign for Grey NY’s Ally Bank campaign—“Bee Keeper,” “Car Park,” “Anthem”— hilariously depicts the lengths Ally Bank will go to for their customers. “Pool Party” for JBL (Doner Detroit) comically spotlights the speakers’ remarkable features when a noisy pool party takes the revelry completely under water to avoid the police. And in AT&T “Knight Rider,” Billow directs David Hasselhoff in a high-octane action scene that goes belly up when The Hoff’s car Kitt blows off his call because he doesn’t recognize the number and prefers to flirt with some gorgeous girls instead.
Other highlights are spots for Nike, Chicago White Sox, Honda, Keystone Beer, McDonald’s, M&Ms, IKEA and Irish bookmaker Paddy Power, among others.
Billow resides between Venice, CA. and Brooklyn, and ping pong is his healthy obsession.